Marketing

ICM Single Subject Diploma in Marketing Course Outlines Part A: The Concept and Process of Marketing Markets and Marketing Marketing issues The marketing mix Marketing management Marketing and society The Marketing Process: Strategy and Planning Marketing strategy Marketing planning and

Financial Management

ICM Single Subject Diploma in Financial Management Course Outlines The Construction of Financial Statements Company accounts Cash-flow statements Using Accounting Information Accounting ratios Accounting standards Management Accounting Marginal costing Budgeting Capital investment appraisal Sources of Business Finance Long-term sources of